Freezer Rack Labels—An Independent Ice Cream Maker Expands Their Cold Storage Warehouse! 

Custom barcode labeled warehouse totems inside ice cream freezer graphic

Have we told you how passionate we feel about ice cream here at EIM? In terms of serious contemplation, our #1 is labels, followed very closely by our neck-in-neck foods of choice, ice cream and coffee. We keep our breakroom stocked with blueberry ice cream sandwiches year round. And come summer, you’ll find a small crowd of Label Experts hanging out on our lawn for mid-week gelato breaks! 

Graphic titled, "Cold chain labels that can take the freeze." With Freez-R-Mark barcode labels spread out

The Label Expert explained how the amount of data they were trying to include on their freezer rack label was getting a little too complex to be easily represented in the mid-sized totem freezer label they were eyeing as their preferred option. They presented a few ideas on how to simplify the in-freezer inventory management system to make tracking easier. After taking the Label Expert’s ideas to their freezer manager, our client got the okay to go to print with a newly simplified system for inventory tracking. 

The end result? A freezer proof totem label perfect for long distance scanning! 

After their positive experience during this first order, they ended up referring us to a sister freezer warehouse in middle America… and they in turn referred us to their cold chain counterpart in Wisconsin. As we were wrapping up their made-to-order freezer rack order, we were starting on a custom collection of color-coded data matrix inventory tags for their private labeling ice cream facility just down the road. We’ve never helped so many flavorful customers in a row! When we asked what was prompting this influx of pass the potato label orders, the through line was our Label Expert’s ability to take what had worked for the last freezer manager, and adapt and customize sizes, barcodes, and formatting quickly for the following freezer manager who was dealing with a completely different facility layout.